Videos, Articles and Free Consumer Insight Reports
The Cultural Shift to Sustainability and the Opportunity for Design
Thought Leadership, Articles and Research Downloads
The Mindful Consumer (Re-post): Meditation and Social Change
The Look Up Trend (2015): Consumers are Taking Back their Head Space
Is the Girl Effect Real? (2013): Gender Differences in Sustainability, Social Responsibility
Consumers and Local (2012): Understanding Consumers' Relationship with the Rise of "Local"
Brand Happiness Index (2012): Does Happiness Brand Positioning Lead to Happy Consumers?
The Happiness, Sustainability and Brand Equation (2012): Rules of Brand Engagement for Marketers
The New Variables (2012): The New Variables Defining Success and Driving Peoples' Choices
Authenticity and Alignment (2011): Brand Rules for the 21st Century
The Sustainability Passion Index Segmentation (2007+) Contact Kierstin for more details.
Beyond Green: The Four Pillars of Sustainability - social, personal, spiritual and environmental sustainability (2006+). Contact Kierstin for more details.
Davos World Economic Forum: The shift to sustainability, social responsibility; and the rise of Integrity Brands® and the conscious consumer (via David Droga’s keynote 2006)
United Nations Environmental Program: Integrity, the New Brand Currency that Can’t be Bought or Spun™ (2004) Contact Kierstin if you would like a copy of this.